Blog Archives

Social Dungeoneering

With Legion, I feel that Blizzard solved a major source of social friction and then almost immediately made it even worse than before.

As you may or may not know, by default LFD queues in Legion are Personal Loot, which neatly solves the long-standing issue of loot whore/ninjaing. But this also made it feel like nobody was getting any actual loot, so Blizzard added a big prompt notifying when other people won stuff. Of course, this highlighted those situations when someone won useless (to them) loot, and people started pining for the days when they could pass on/trade loot to each other. So Blizzard made the items tradable as long as you already had something with a higher ilevel in that slot.

This culminated in my recent Neltharion’s Lair run, wherein I won some lower ilevel gloves and missed the whispers from the healer after the penultimate boss. Hey, the chat box gets pretty full sometimes with the near non-stop narration, okay? Taking my silence as some sort of snub – or perhaps simply engaging in some vindictive blackmail – the healer simply stopped healing me. After eating dirt for a second time in front of the trash leading to the final boss, and getting emotes instead of a rez, I asked “Did I do something wrong? :(” assuming that I was not following some trash mechanic. “At last he speaks.” Ah, I see. I trade the gloves and received healing for the last fight.

This sort of convoluted situation has since occurred three more times in different contexts. Boss dropped a 825 helm and the Demon Hunter traded it to me, but seemed to almost regret his decision. “Are you really going to use that?” I suppose he was asking since I had the 2-piece set bonus from the Order Hall armor. Another time some gloves dropped and the winner asked who needed it, and two party members must have gotten in a furious whisper war, because the run stopped for a solid 2 minutes before something was hashed out.

Finally, I won some lower-ilevel wrists in my latest dungeon run, and basically spent the rest of the run trying to inspect our Bear tank to see if they were an upgrade to him. They were, I surreptitiously traded them to him instead of the Demon Hunter, and went on with my day.

Hey, remember when all of this was solved by hitting Need or Greed? I do.

Seriously though, if Blizzard is going to add all of this tradable Personal Loot nonsense, they should probably invest in an UI element that asks if you want to Pass on the loot. If you hit Yes, it should pop up a Need or Greed prompt for everyone. If you hit No, the item could still be tradable in case you want to give the item to a particular person without advertising or whatever. Done and done.

Collective Individualists, or Individual Collectivists

I usually do not participate in theme weeks, but Stubborn’s recent Individualist vs Collectivist post struck a chord. A discordant one.

But first, as always, we have to define the terms of the debate. Throughout Stubborn’s post, for example, he seems to be using “grouping” as interchangeable with Collectivism. While grouping is certainly something Collectivists do, that is like calling me a Landscape Artist when I mow the lawn. The intention matters.

But rather than get too philosophical about it, I have an easy quiz you can take to determine whether you are a Collectivist, or at least have Collectivist tendencies. Have you ever felt:

  1. Shame, or
  2. Guilt, or
  3. A sense of obligation

…to do or refrain from doing some action in an MMO? If you answered “yes,” congratulations comrade, you are a Collectivist!

I knew the precise moment my WoW days became numbered: six weeks after having killed the Lich King in ICC. There I was, logging on at 9pm sharp, trying to drum up support for yet another ICC run that I did not want participate in, let alone tank and raid lead. So why did I do it? Because I knew that 4-5 of my guild mates wanted to do it, that if I did not personally pull the group together the raid would not form, and that each raid which failed to form would drive said guild mates further and further away (into other guilds, or simply away period). Collectivism is about putting the needs of the Collective ahead of your own. You sacrifice your own enjoyment for the benefit of the whole, because the guild/group/corp/etc is intrinsically linked to your own enjoyment.

Contrast the above with Stubborn’s assertion that Diablo 3 ranks highly on the (arbitrary) Collectivist scale:

D3 gets the most collectivist score because it has no add-ons, heavily emphasizes grouping at harder difficulties, and has individual loot.  I’d give it a 5, but I have hopes for more collectivist MMOs to come around, and besides, it stinks.

Do you care about the other people you group with in Diablo 3 beyond their potential function as loot efficiency creators? Do you feel guilt for leaving such a group, or a sense of obligation to stay, or shame when you “fail” them? Probably not.

But… maybe you do. In which case, this debate becomes even more abstract as we are awkwardly forced into quantifying how much a game may or may not encourage Collectivist tendencies in players. Is the game anti-Collectivist, or are the players simply pro-Individualists (read: rational entertainment consumers)?

Here is how I see it: Collectivism is something you bring into the game from the outside.

A game can force you to group with other people in order to play, but whether you identify with that group is 100% up to you. Everyone readily agrees that WoW’s random LFD groups are five individuals looking for loot, but Trade Chat groups were not the opposite by default. Did I have a higher tolerance for failure back in TBC? Yes… because if I did not carry that terrible player through heroic Shadow Labs, it meant I was playing zero dungeons tonight. Walking that player through detailed text explanations of each boss encounter was necessary like wearing a shield and pressing Consecration was necessary – in both cases I was simply pressing buttons, not connecting to another human being.

Perhaps I should just quote Samus, who needs nominated for Best Metaphor of the Year:

Any social element is IN SPITE OF the design of these games. You are sitting in a room with all the chairs facing the wall, praising the room for the great conversation you still managed to have.

Having said all that, I can still agree with Syl vis-a-vis being glad that MMOs like Guild Wars 2 are moving towards “bonus instead of malus” incentives for grouping. If I wanted to be social (the most important step!), many MMOs would make being social difficult; simple things like penalizing group XP, throwing quest barriers up, and placing people in awkward Mineral Rights scenarios (“You take the Copper node.” “No, you!”). These days, I would also include general looting rights, even in raiding. While loot system is traditionally the backbone of a raiding guild’s identity – Loot Council vs DKP vs Main spec > Off spec rolls, etc – it can also be divisive. I might like playing with Bob, but if he is in a guild with Loot Council… well, we can no longer be friends raid together.

Ironically, in a certain light, relaxing these grouping barriers actually seems to make games more Individualistic. And it does. Everyone says LFD is the most Individualistic, community-destroying feature ever… and then praise GW2’s auto-grouping, auto-scaling, individual looting, no-words-necessary Dynamic Events in the same breath¹. And the multiple guilds thing, which is great, but sort of undermines the whole guild loyalty/identity thing though, right? Maybe, maybe not.

I feel like this is one of those rare situations in which the otherwise terrible relationship cliche of “set the bird free, and if it comes back, it was meant to be” is applicable. After all, even a sociopath can fake relationships long enough to get the loot, so to speak. A Collectivist cares about the Collective, and will return even if they are not penalized for leaving. A closet Individualist on the other hand… well, they need the handcuffs in spite of themselves.

Of course, the thoroughly legitimate fear is that there ain’t that many Collectivists after all. And I am inclined to agree. So it is simply up to you to decide whether or not the chance of fake becoming real via going through the motions is worth all the cognitive dissonance and hand-waving.

I say open up that cage and let’s see what happens.

¹ LFD might be worse for basically never grouping the same people together again, but simply seeing the same few dudes in Events multiple times is not all that more social by itself. It is the difference between paying for gas at the pump and paying the cashier inside.

Population vs Community

Population is the antithesis to community.

In other words, the bigger a community grows, the more it ceases to be a community at all.

com·mu·ni·ty [kuh-myoo-ni-tee]
noun, plural com·mu·ni·ties.

3. a social, religious, occupational, or other group sharing common characteristics or interests and perceived or perceiving itself as distinct in some respect from the larger society within which it exists

A lot of words have been said regarding the degradation of the “MMO community” or a community specific to an MMO, typically in the context of developer mistakes decisions. While my argument technically supports those who claim that, for example, WoW devs killed the WoW community by pooling the population together via LFD and the like, the actual mechanism of community destruction was simply the existence of more warm bodies.

The more people you get together in one place…

  1. The lower the chances you have of seeing any individual again.
  2. The easier it is for good players to get lost in the crowd.
  3. The easier it is for extremely bad behavior to get noticed.
  4. The more incentive someone has to behave even worse (for attention, or other gain).

You may have heard about Gabriel’s Greater Internet Dickwad Theory. I suggest the “Anonymity” component is redundant with Crowd. In sufficient numbers, even one’s real name becomes irrelevant, assuming it isn’t duplicated to begin with, i.e. John Smith. Think back to the cliques that formed in high school. Chances are that the negative behavior of the members of the clique did not persist on the individual level when they were split up (beyond, perhaps, a catalyst). For myself, I distinctly remember the dichotomy between how much the football team could be assholes during lunch, but how well behaved (and friendly!) they were in Art class, including the ringleader (so to speak). Even if we assume that such a clique required X amount of sadism in order to remain a member, the fact that it was apparently modulated on the basis of number of witnesses is telling.

I bring all this up as a means of arguing against Milday’s mourning of the loss of “community activism,” for lack of a better term. To her, things were better when people behaved out of fear of Scarlet Letters and social ostracization, rather than behaving well simply for lack of griefing tools. It is impossible to steal a resource node or ninja a dungeon drop in Guild Wars 2, for example, and that is apparently a bad thing. Better that someone could behave badly and such behavior be punished, than a world with no wrong to be done.¹

And, hey, perhaps Milady is even right. Maybe that is better.

The problem is that social ostracization only works on a community level. Could a ninja get blacklisted in the “glory days” of vanilla and TBC? On smaller servers, sure. Or maybe even on larger servers in the “community” of people running dungeons at 3am. But then again… were they really blacklisted? Paid name changes were rolled out in October 2007; server transfers existed since mid-2006. Alts existed since Day 1. And, let us be serious here, social ostracization only works anyway when both A) the entire community acts as one unit, and B) the target even cares. Your “xxIllidanxx is a ninja” spam might have inconvenienced xxIllidanxx for the 30 minutes you posted in Trade Chat², but what about the rest of the time? Chances are that he still got a group eventually, either because someone was really that desperate or they simply did not know. Or perhaps enough of his ninja friends logged on today.

The flood of LFD strangers circa end of Wrath makes social ostracization in WoW dungeons moot, of course. But I would say it was moot to begin with, given the size of WoW as a whole and the underlying level of persistent churn. There will always be more people. Even if you stopped xxIllidanxx in his ninja-looting guild-hopping TBC tracks, such that he reformed or quit the game entirely… xxArthasxx is right behind him. And xxDethwingxx. And xxlegolasxx. And so forth and so on ad infinitum. Not necessarily because there are infinite jerks/morons in the world (there is), but because the underlying incentive to behave badly still exists.

In the land of law-abiding citizens, the one criminal is king, to bastardize a phrase.

Should we simply throw up our hands and endure bad behavior? Of course not. But with games of sufficient size, the only solution that works is a systemic one. Guild hopping a problem? GW2 lets you join multiple guilds. Ninja looting and/or Need Whoring getting you down? Individual loot has rolled out in Diablo 3, GW2, and is coming to a LFR near you. Even Copper Ore nodes cannot be stolen in GW2, only shared.

The only downside to systemic solutions is what Milady refers to as the Automatization of the Social. In other words, if you provide in-game incentives to positive social actions – such as getting XP for helping resurrect dead players – one can no longer tell whether the action was performed for altruistic reasons, or selfish ones. I might suggest there is no difference between the two (altruism typically feels good), but I also recognize the potential pitfalls – I hardly ever thanked a stranger for rezzing me in GW2, whereas it would have been a bigger deal in WoW.

The key though, is simply recognizing all the new opportunities be sociable. Ever do Diablo 3 co-op and then stop and ask if your wizard partner needed the rare staff you picked up? Would Need vs Greed been better there? I say that voluntarily giving up a “secret” item is more social than simply not hitting Need. I have mentioned GW2’s resource node sharing several times now. In WoW, maybe there was social interaction is letting the other Miner grab the ore when you both show up. Or maybe you ganked them/stole it while they were in combat. In GW2, since you both can take the same node, you have an incentive to work together to kill the spider guarding it. That’s more social than what came before, IMO, because even if you gave the stranger the node in WoW, it allowed you to get to the next node faster, or the knowledge to move to a less-farmed area to maximize your own gains.

In Conclusion…

Any non-static community will “degrade” over time as the benefits of bad behavior naturally escalates with each additional member. The only real solution is changing the fundamental interaction between members, such that the more odious bad behavior becomes more than disincentivized, but impossible. With each additional participant in a Prisoner’s Dilemma, the more likely the worst possible outcome comes to pass. Ergo, it is best to never present the Prisoner’s Dilemma at all, if you can help it.

Out of all of the social engineering experiments we have seen in the MMO space, the results of individual looting/resource nodes is the one I am looking forward to seeing the most. It is a fundamental shift away from zero-sum – I win the item, you don’t – to win-win. At least in theory. Maybe it will turn us all into asocial solipsists playing our single-player MMOs.

In which case… well, I still consider that a win-win compared to the current paradigm.

¹ Which should make one question one’s assumptions about the desirability of Heaven, eh?
² Ironically, xxIllidanxx would have a good case against you for in-game harassment.