Category Archives: Philosophy
System Shock 2 (hereafter SS2) is a game I’ve heard about a lot, but up to this point didn’t have much of an interest to play. I mean, I immensely enjoyed Bioshock and all, but I have found by experience that “spiritual successors” tend to make their source material difficult to play. Which makes total sense, considering a game is a spiritual successor if it emulates and expands upon all the good things about the prior title while discarding the rest.
Plus, you know, 1999 was a long time ago. There is a whole swath of games that are more or less forever unplayable by me simply because I can’t get over the terrible (by today’s standards) graphics. Watching the intro to SS2 did not inspire much confidence:
Luckily for everyone, there is a wide selection of mods out there that more or less brings the game to at least 2004.
At this point, I am roughly 10 or so hours into the game and I must admit that SS2 still has value to give. For example: it’s pretty damn scary, but not in the way you might be used to. FEAR has some great moments, Silent Hill definitely gets the horror angle correct, and Resident Evil does “crash through the window” better than most. None of those really capture the unique (as far as I know) dread that is hearing the “whisk” sound of a spaceship door opening behind you. In fact, I find myself developing somewhat of a complex with these doors, as evidenced by nearly jumping out of my chair from the sound of one door – that I had just activated – closing behind me.
Aside from the evil doors, I want to spend a moment and praise the overall sound design of the game in general. For the most part, you can hear nearly every enemy before you actually see them. Which, now that I think about it, is not as common a gaming trope as it should be. What this allows SS2 to do is make the various types of enemies resistant or vulnerable to specific weapons without the player feeling cheated. If you hear a robot walking around nearby and aren’t switching to your energy weapons in anticipation, it’s your own damn fault.
Another thing I can appreciate about SS2’s design is the overall upgrade mechanic. Your character has like four tabs worth of various stats and abilities you can upgrade/purchase with Cybernetic Modules. While you do receive some periodically as “quest” rewards, the vast majority of Cybernetic Modules are stuck in desks, on dead bodies, and sometimes hidden in plain sight on the floor. Combined with a traditional (the de facto back then) non-regenerating health system and the necessity to collect currency for ammo/hacking/etc purposes, Cybernetic Modules provide an immense incentive to explore every inch of the ship. Contrast this with, say, Bioshock Infinite which has painstakingly-designed nooks and crannies without any reason at all to search them.
As an aside, I can understand why some games might not go that route. If you hide a bunch of upgrade currency throughout your game, you are then faced with a dilemma: either that upgrade currency is necessary to realistically defeat the final boss, or it isn’t. If it is necessary, you are forcing everybody to comb your game for supplies, including the people who find that sort of thing tedious. If all the upgrades aren’t necessary, the people who enjoy looting all the things are “rewarded” with trivial encounters for the rest of the game. It is much easier to control your game’s pacing by directly tying upgrades to specific plot points, so no one is ahead or behind. That does make your game more boring and empty however. Hence, dilemma.
In any case, I am likely closing in on the System Shock 2 endgame and should be done in the next day or two. While I do not consider it to be as groundbreaking as something like the original Deus Ex, it is at least in the same parking lot as the ballpark. If you picked it up as part of one of any number of bundles in the last two years, go ahead and spend the 20 minutes or so it takes to set up all the mods and give it a whirl. Part Deus Ex, part Half-Life, and extremely atmospheric.
Way back before I got distracted with Crowfall news, Rohan had an interesting few posts exploring the challenges of structured PvP vs transient PvP. Namely, how do you solve the “3rd/4th faction” problem of people migrating to the winning side in structured PvP? The clear answer involves incentives to stay on the losing/outnumbered side, but the implementation is tricky.
Or is it?
I consider one of the gold standards of loss incentives to be Titanfall’s Extraction phase. At the end of each match – be it CTF, Death Match, etc – there is a no-respawn phase in which the losing team tries to make it to a waiting drop ship. If all losing members make it, the entire team receives a significant bonus (less than a win, but not by much). The winning team will of course try and kill the stragglers, but they can also destroy the drop ship and get bonus points. While it is still possible to queue into a complete blowout match in which the other team practically insta-kills the drop ship, most battles end with the drop ship taking off. Not only do the extra points for an Extraction soften the blow of losing perhaps a close match, the psychological reward for “escaping” is immense.
You lost, but you didn’t lose. And, yes, there is a difference.
This might seem weird to say, but I actually enjoy hopeless defenses in many games. Whenever I
play used to play PlanetSide 2, for example, I looked for the bases under attack by near-overwhelming odds. From my perspective, such bases present A) easy opportunity for kills in the chaos, B) no expectation for success, C) small chance for epic comeback. Being spawn-camped by tank spam is miserable, but anything less can be great low-pressure fun.
The same sentiment existed even in WoW PvP for me. Being farmed at the Graveyard in WSG is enough to make one ragequit. Dial it back a few notches though, and I found it immensely entertaining simply being annoying, e.g. by tanking DPS as a healer, taking potshots and then forcing someone to chase me for two minutes, and so on. My team might lose, but I still won. Some of my favorite PvP memories was on my Rogue, when I ran around Sapping everyone into diminishing returns and watching their futile attempts at unstealthing me.
All of the above examples (except for PS2) are from transient PvP rather than structured PvP. Still, I think you can achieve a similar incentive structure using the same principals. For example, if a certain team is way behind or outnumbered, start giving them an alternative currency (call it Honor or whatever), or even a bonus to the normal PvP currency. In this way, winning becomes much less of a zero-sum game, and offers an “out” for those players who would, strictly speaking, be better off defecting to the winning side. Plus it would attract goofballs such as myself to hopeless defenses, thereby making the match more entertaining for everyone involved.
In the comments yesterday, Scree disagreed with my prediction that Crowfall will have a major “3rd/4th/Nth Faction” problem, saying:
Further, players aren’t going to “give up” as the world draws to a close. In fact, your likely to see just the opposite based on Crowfalls Kickstarter Update #6 which indicates the materials you’ve gathered during the campaign… only a percentage of these transfer over to your Eternal Kingdom. That percentage is based on how you did during the campaign. You want to give up because 3 days are left? No problem, I’ll be happy to move up in the rankings and get more loot.
According to the Kickstarter, the most generous map type allows you to keep 30% of your scavenged goods upon a loss. In the next best world-type, there are 6-12 factions with (presumably) only one winner; the rest are stuck with 25% goods, maximum. It gets worse for the losers from there.
In fact, given how you need to physically haul your loot to the “Embargo area” to bank them – and the Devs even point out how nice of an ambush spot this is, implying either full or partial looting of your corpse – it might be that the winning side simply camps that area too and you are left with whatever you can squirrel away at 3am on a Tuesday. The kicker is that right now the Devs are saying that what loot gets saved at the end is actually random:
Do I have any control over which item(s) are kept and which item(s) are lost from my Embargo?
Maybe. Right now our design is simple: we will randomly select which item(s) and materials will be released and which item(s) and materials will be lost. We could certainly change this design later, to give preferential treatment to certain items based on rarity, size, value or player preference.
Spoiler alert: that’s a terrible idea and will be changed.
The “fix” Scree mentioned in the Kickstarter update is that these percentages are scaled based on your personal performance in the overall battle, including either time spent or when you entered the map (it’s not clear which). This does indeed prevent or at least discourage people from being able to hop into a winning map that is almost over and reap the higher rewards.
However, it does nothing at all in encouraging people to continue playing a losing match.
The problem is simple: opportunity cost. Scree indicates he/she would be fine with me dropping out, as that would make his/her rank go up in the process. But who is really going to be fighting tooth-and-nail for the maximum value of the 25% pie? That would be crazy, especially if I could earn 35% by half-assing a winning map.
There are really no good solutions to this problem, and plenty of ways to make the problem worse. And Crowfall seems poised to do exactly that. For example:
1) Make it easy to hop in/out of maps.
The easier it is to exit a losing map, the more people will do so. As near as I can tell, Crowfall does lock you into a Campaign when you zone into one. I have been unable to quite tell what exactly that means though. Are you locked into that particular map type, but can go elsewhere? As in, can you go into a God’s Reach map and also a The Shadow map? Or are you locked totally down, such that your character ain’t going nowhere for the next three months? The latter might seem the most logical, but take a moment to really absorb what that potentially means to your day-to-day gameplay. You could be stuck in a shitty strategic situation and/or gametype for nearly a quarter of a year, grinding away for that 30% payout months from now. How excited are you for that?
Don’t worry too much though, because the concept of alts lets you easily bypass the restrictions and bail out of the failboat. Is your main doing poorly? Hop on to whichever of your two alts are doing better. Indeed, there is no rational reason to even have a main, considering:
2) Make loot Account-Bound.
This is actually the current Crowfall design. With the resources you gather in these maps being Account-Bound, it actively encourages you to cheese the system via alts as much as possible. It would be dumb to fight hard in a losing battle on your main if you could sail to an easy win on an alt – all loot goes into the same pile at the end, which means your main will benefit just the same.
I’m honestly shocked that Crowfall is heading down this route, especially given how prevalent the alt issue is in other games. I don’t normally believe conspiracy theories, but it’s hard to argue against the notion the Devs are doing this precisely to sell more subscriptions (for the multiple character passive skill gains) by making alt-hopping the best way to play. Put all three character slots into three different maps and play enough on each to get some middling reward, or extra hard on whichever map is a winner. If you have a subscription, you lose zero progress on any character by playing this way.
So what are some potential fixes? Well… there’s not many due to the nature of Crowfall’s design. Alt-hopping isn’t much of an issue in games like EVE and Darkfall precisely because the world is persistent and corps/guilds will likely vet your character to prevent spies. Then again, most EVE players have multiple accounts in the first place, so… maybe not the best example. People drop out of short-lived BGs in other MMOs all the time (and are punished by timers), but since the rewards are tied to the character, there’s not much of a point to switch to alts; switching factions for a win isn’t possible because you’ll never get back into that specific BG anyway.
Crowfall’s uniqueness is this regard presents a uniquely difficult problem.
What is realistically going to need to happen is for the losing (or even just disadvantaged) side to be rewarded with something else. Someone in EVE might fight for pride or survival, but Crowfall’s worlds are temporary. Someone in WoW might realize it’s faster to stick out a lopsided WSG match than the Deserter timer, but Crowfall’s fail states could last weeks. The people making a protracted, futile last stand in Crowfall need to be earning either bonus XP or skill points or perhaps another currency akin to Honor to make their time losing worthwhile.
Otherwise we might just see an emergent, Tol Barad win-trading situation all over again.
Keen has another post up lamenting the stagnant nature of modern MMO game design, while suggesting devs should instead be using ideas from games that came out 15+ years ago and nobody plays today. Uh… huh. This time the topic is mob AI and how things would be so much better if mobs behaved randomly dynamically!
Another idea for improving mob AI was more along the lines of unpredictable elements influencing monster behavior. “A long list of random hidden stats would affect how mobs interact. Using the orc example again, one lone orc that spots three players may attack if his strength and bravery stats are high while intelligence is low. A different orc may gather friends.” I love the idea of having visible cues for these traits such as bigger orcs probably having more bravery, and scrawny orcs having more magical abilities or intelligence — intelligence would likely mean getting friends before charging in alone.
The big problem with dynamic behavior in games is that it’s often indistinguishable from random behavior from the player’s perspective. One of the examples from Keen’s post is about having orcs with “hidden stats” like Bravery vs Intelligence that govern whether they fight against multiple players or call for backup. Why bother? Unless players have a Scan spell or something, there is no difference between carefully-structured AI behavior and rolling a d20 to determine whether an orc runs away. Nevermind how the triggers being visible (via Scan or visual cues) undermine all sense of dynamism. Big orc? Probably not running away. If the orc does run away, that’s just bad RNG.
There is no way past this paradox. If you know how they are going to react based on programming logic, the behavior is not unpredictable. If the behavior is unpredictable, even if it’s governed by hidden logic, it is indistinguishable from pure randomness. Besides, the two absolute worst mob behaviors in any game are A) when mobs run away at low health to chain into other mobs, and B) when there is no sense to their actions. Both of which are exactly what is being advocated for here.
I consider the topic of AI in games generally to be one of those subtle designer/player traps. It is trivially easy to create an opponent that a human player could never win against. Creating an opponent that taxes a player to their limit (and not beyond) is much more difficult, and the extent to which a player can be taxed varies by the player. From a defeated player’s perspective, there is no difference between an enemy they aren’t skilled enough to beat and an unbeatable enemy.
You have to ask yourself what you, as a hypothetical designer, are actually trying to accomplish. That answer should be “to have my intended audience have fun.” Unpredictable and tough mobs can be fun for someone somewhere, sure, but as Wildstar is demonstrating, perhaps that doesn’t actually include all that many people. Having to memorize 10+ minute raid dances is bad enough without tacking convoluted mob behavior outside of raids on top. Sometimes you just want to kill shit via a fun combat system.
Themepark MMO players enjoy simple, repetitive tasks – news at 11.
In terms of creating an incentive to play, I believe that things like Daily Quests and other log-in rewards are extremely effective. That being said, I also believe it is an open question as to whether such incentives come at the expense of long-term engagement with the game. At least, those are my thoughts after reading the
long thorough post by Torvald that is making the rounds.
Players are logging on, feel compelled to go through their Garrison chores, getting those rewards that are placed right in front of them… Even though that very content is not fun and drains their stamina for engaging in other content. It reduces their stamina for engaging in other activities that absolutely require large blocks of time to give a reasonable hope of success. And for activites that don’t absolutely require large blocks of time, so many of those lack structure that the player defaults to assigning them large blocks of time for what it would require to be “worth it” (i.e. very few players want to make a trip for an unstructured rep grind just to grind for 15 minutes).
In this situation, Torvald is talking about WoW players who say “there’s nothing to do” despite there arguably being more things to do than ever before. A player feels like they have to complete the Garrison stuff immediately, lest they forever lose the reward and fall behind. And that is a sentiment that I 100% can relate to in expansions past. Remember the Tournament dailies in Wrath of the Lich King? Or Jewelcrafting dailies? The end goal required X amount of days to reach with few (or no) catch-up mechanisms, so each day you skipped doing them added that much more time to completion.
There is absolutely no question that I logged onto WoW some days solely to do daily quests. Similarly, there is no question that on the days where I logged on just to do dailies that I sometimes ended up hanging out with friends. So, in essence, the daily quests worked in making social situations possible. After all, the death knell of any MMO starts ringing when you no longer feel compelled to log on.
But I can totally feel the other side of this too. When you think about MMO burnout, what is the image in your mind? Did it come from the activities you found fun in the moment? Or did it come from the sense of crushing obligation? If you are having fun every time you play, is burnout even possible?
I hesitate to say that dailies are not fun generally, as I personally find satisfaction in the completion of even mundane tasks. I also enjoy the sense of character progression and the working towards a long-term goal. That said, dailies do in fact take up a non-inconsequential amount of limited play time. If you spend “just” 30 minutes on chores, how much time do you have left for other activities? And how do you avoid the sense of loss (i.e. opportunity cost) that derives from not completing dailies and letting those easy rewards go?
I do not know if there is a solution. The one offered by Torvald is to essentially reduce the number of Garrison chores directly, and then make the remaining ones take longer than a day (e.g. Weekly quests). I did enjoy when WoW experimented with allowing you to complete a full week’s worth of dungeon dailies in a single session, as that allowed you the freedom to either work on other projects guilt-free or only to log on the weekends and still remain somewhat competitive. Then again, I’m not entirely sure how healthy plowing through that many dungeon dailies on Reset Day really was.
It might be cute to suggest “no dailies” but I’m not sure we can really go back. At a minimum, other games will have daily quests and I know people who log onto them to get those easy rewards before logging off and playing the game without dailies. That scenario “drains your stamina” just the same as if the daily-less game had them.
I’m not sure there is a solution here other than the one I’m currently employing: not playing MMOs. Of course, Dragon Age: Inquisition has War Table timer-based quests now too. You just can’t escape.
Tobold has a series of posts now in which he simultaneously blames players for the failure of F2P games and then denigrates everyone who, you know, plays RPGs for supporting/enjoying “Grind2Win.” Apparently it is unfair for someone who has played an RPG for longer than you to have any advantage whatsoever. I can only imagine what he thinks about XP as a concept.
In short: Tobold is against any form of progression that you can’t buy your way past; merely playing the game more is asking too much.
Perhaps I am being less charitable here, but I consider the entire “debate” to be, quite frankly, insane. If you spend more time reading a book than me, you will be further along in the story than I. That is… logic, working as intended. Meanwhile, time and money are not analogous; the former is distributed equally to all persons and the latter is not. Perhaps you could argue that more money allows for more day-to-day freedom (i.e. time), but that extra freedom still requires one to spend the same hours playing a game as anyone else.
There is literally no more fair a payment than time. Unless you are dying by mid-evening, everyone has the same 24 hours in their day and every single one of those hours is valuable. Conversely, money has a marginal utility such that $10 to one person is a rounding error and to someone else it’s food for the week.
One of Tobold’s complaints is that Grind2Win lessens the importance of skill. Well, yes and no. If two players of equal skill are fighting, the one who spent more time playing the game will probably win. And that’s… a terrible outcome, I guess? A great moral failing of design? I mean, how dare someone who spent more time in an activity have an advantage over someone who has not! A truly Just World would… have exactly that design.
In clashes of unequal skill however, the outcome is usually less clear-cut than what is being assumed here. Outside of level differences in RPGs and time-management games like Clash of Clans, it’s hard to say how big an advantage grinding gets you. Gevlon did demonstrate it was possible to clear an entire WoW raiding tier in blue gear. Indeed, the surprisingly large delta between skill and gear becomes obvious in most MMOs – squeezing in an extra attack per rotation (skill) will almost always trump a blanket 5/10/15% better DPS stats (time). In MMO PvP, 10% more health isn’t going to save you from being dismantled by a Pro Player.
So what Tobold seems to be really upset about is that small band of conflict between a mediocre player who plays a game often and the slightly-less mediocre player who doesn’t. Sorry, I can’t quite get worked up about the “inequity” of that situation. Not only is one’s time-advantage frequently capped – in MMOs via raiding tiers – it is not much to ask a player to… play the game. Even the most skilled Chess player in the world has to, you know, play a lot of Chess matches to move up the ladder.
All of this really ignores the fact that “Grind2Win” doesn’t even exist as a monetization strategy on its own. Without a cash shop bypass, “grind” really means “pacing” – you can complain about the pacing being off or too slow, but that’s about it. You can’t even argue that MMOs like WoW have weekly raid lockouts to milk subscriptions because it makes no sense. The world-first competition is over within a few resets, long before anyone can “grind” anything. And then the entire tier lasts six months or more, leaving plenty of time for anyone else that cares to get all the gear they want/need. The only scenario that one needs to be suspicious of is when a task is made arduous while there is a cash-based workaround.
The bottom line here is that Pay2Win and Grind2Win are not “equally unfair” and its insulting to even suggest it. I know it sucks to lose to a “no-lifer” who is really a human being that has spent more time playing a game than you, but it’s not even in the same league as someone buying their way to the endgame. A hundred dollars to a F2P whale is not of equal value to a hundred dollars from someone living paycheck to paycheck. Hours spent, though? That’s a direct correlation with how valuable a given activity is to you. And if you are unwilling to spend the time on something, what are you even complaining about?
About halfway through this already worrying Kotaku article regarding The Witcher 3 is a section on Geralt’s “Witcher Vision”:
Witcher Vision is pretty cool. At any given moment, you can hold down a button to put Geralt’s field of vision into a sort of detective mode. This lets him see footprints, clues, key items, and the like. In practice, sleuthing around various environments—be they houses, dilapidated beach huts, or seemingly inconspicuous forests—isn’t very challenging, but it adds a lot to the feeling of being a Witcher.
All I could do was release a heavy sign and massage my temples.
“Detective vision” and its equivalents has never been good game design in any game I have ever played, for one specific reason: there is hardly any incentive to ever turn it off. Games with detective vision usually have hidden treasures and/or secret doors that are only visible in detective mode. This makes sense in a twisted-logic way, as why have detective vision at all if you can only use it in certain prescribed areas? That is basically “Press B to solve puzzle.” Of course, you don’t want to give players an ability that’s completely useless outside of specific zones either, for the same reason you don’t craft an elaborate cave complex with no treasure chest at the end. That’s just frustrating.
But the end result is that designers hide invisible things throughout the game because they feel they have to, and then the players end up spending the entire game with detective vision active so as to not miss these invisible things. Which means not only is nothing of use being accomplished (the actions cancel each other out), the player ends up spending the entire game in a sepia-colored wasteland devoid of all detail or immersion.
Case in point: Batman Arkham Asylum. Played and beat it a few months ago, but I couldn’t even really tell you how the game looked, because I was in X-Ray vision nearly the whole damn time. Case in point: Dishonored. The Dark Vision spell is an early upgrade that trivializes even the highest difficulty, no-kill runs. Beautiful game environments reduced to sepia-colored vomit for the whole rest of the game. Hell, I didn’t even like the scan mechanic all the way back in the first Metroid Prime game for these same reasons. I just ran around trying to scan every damn thing, just in case.
I honestly see no good solutions for this design issue. Even if you limit the player when they’re using detective vision (e.g. not letting them attack, or perhaps even move) that doesn’t stop players from feeling like they need to be utilizing it at every opportunity. Only allowing detective vision to be useable when there is something to detect is kinda asinine; why bother including it at all?
None of the solutions feel particularly good. One might think that the “search pulse” ability featured in Dragon Age: Inquisition, the original Witcher games, and many others might be better, but… I spend the whole damn game spamming those keys already. Same deal with the Battlefield series and PlanetSide 2, in spamming Q to spot enemies that I don’t actually see, but could be out there somewhere near my crosshairs. Sometimes it saves your life; there’s no reason not to.
This might well be one of those scenarios in which the “old school” solution of just making hidden things hard to find is best. At the same time, I don’t necessarily want to go back to the days of having to tab out and hit GameFAQs when I can’t find the pixels the designers wanted me to click on either. If I had to choose though, I would rather miss hidden treasure because I was too immersed in the game environment than miss it because I took a break from the otherwise permanent Instagram filters.
Keen has a post up on the nature of F2P that, at first blush, reads as a truism. Namely, that one should be suspicious of any F2P title – after all, if the developers thought it were a valuable product, they would be pricing it accordingly.
Why do we have to pretend games are free or better yet that they have to be free in order for people to want to play them? MMO gamers are capable of identifying whether a product is worth being paid for or not. A good product will sell. A poor one will not.
This prescriptive sentiment has always bugged me. In one of the comments someone else asserts:
A great product will sell itself.
These all read as tautologies to me. How do you know if a game is great? It sells itself. And games that sell themselves are great, by definition.
…except we all have examples of underrated masterpieces, and garbage that sells millions of copies every year. Unless we are ready to admit that Star Wars Galaxies was terrible and Candy Crush Saga is one of the best videogames of all time, we need to decouple a game’s quality from its sales performance. There is correlation on a good day, but just as often there is not.
Similarly, the trend towards F2P is not necessarily one of naked greed and cynicism. I will be the first to admit that I prefer the antiquated “buy the box” or subscription models, as I believe it properly aligns developer incentives (i.e. make better content vs more cash shop items). But in 2015, there is one reality every developer must face:
1) F2P competition exists.
If you are all set to release a subscription-based MOBA in an environment where League of Legends still exists, you are going to have a bad time. The same is true for subscription-based MMOs these days. It is easy to claim that Wildstar (etc) failed not because of the subscription model, but because it wasn’t good enough to justify a subscription model. But that still sounds tautological to me. “If the game was good, it would not have failed.” Or to shorten it: “If it were good, it would not be bad.”
In the present MMO environment, it isn’t enough to simply be good – one has to be as good or better than all the alternatives, many of which are F2P. This is especially salient in MMOs considering the social dynamics are pretty much the only reason why you would continue playing the game. We can imagine a scenario in which the perfect (to you) MMO is released… but it ends up as a ghost town, and subsequently loses most (or all) of its value.
Which makes this part of Keen’s post a little ridiculous:
Charging for a game is absolutely acceptable, and it won’t dissuade people from playing.
Of course charging a subscription or box price will dissuade people from playing, else lowering prices would not generate any increased sales. Obviously there are people out there willing to purchase $60 titles on Day 1; what is less obvious is whether there are enough. Unless you are willing to settle for Minecraft, most MMOs are released with $60+ million price-tags which need to be recouped by volume. Populations in the 100,000 range simply can’t cut it anymore, nevermind the negative social effects of low server concurrency. It is quite a pickle that you place MMO developers in when they either need to craft a more valuable product than WoW (etc) or go with an extremely low-budget project… which will still be called a failure anyway due to low sales volume. “A good product sells,” remember?
Overall, I do think the warning vis-a-vis F2P games is sound – there is no payment model better suited to erode consumer surplus than F2P. And there are certainly a million and one examples of very bad, very cynical F2P cash-grabs. But I do not agree that good games necessarily sell (or sell themselves), I do not agree that sales is necessarily an indicator of quality at all, and I would suggest that developers have many perfectly valid reasons to “give their product away” even if they could have charged for it. In fact, they very well may have to these days, just to get enough warm bodies in the door to achieve the social critical mass that MMOs require.
In the comments on the last post, Kring took me to task a bit for not delving deeper into the sort of game design considerations regarding WoW’s impending (?) PLEX introduction. Part of the reason I didn’t was because how it impacts me in pretty fundamental: it introduces dollar signs into my gameplay. Whether the concept or implementation of PLEX itself fits WoW is immaterial to me – it could be the best thing ever done in the history of the game… and I’m still going to be calculating my repair costs and AH cuts in USD.
That’s my own neurosis though, so perhaps it’d be interesting to look at the broader picture.
Who is WoW PLEX for?
Kring suggests the following:
Blizzard has problems to gain new players. I’m sure that if you can tell LoL players that “good player can play WoW for free” that has some appeal. And I think that’s their primary goal. To spread the news that “WoW is F2P for good player”. Which means PLEX must stay in a reasonable range, they don’t want “good player” to complain that it is “too expensive”.
Here we have the first question. Who is the player base which Blizzard thinks will constantly buy PLEX for Euro to sell it for gold?
The real answer to this question is pretty simple: WoW PLEX is for the tens of thousands of players currently purchasing from illicit gold sellers every month. And that is probably the extent to which Blizzard has thought about PLEX being utilized. We saw this exact same line of reasoning single-handedly birth the abomination that
is was the Diablo 3 AH, and I have little reason to believe there is some deeper design significance going on. WoW PLEX is solely to combat illicit RMT.
While there may be X number of AH barons who will be able to PLEX their accounts year-round, I do not suspect it will be the norm for them, let alone the average person.
Are there enough gold sinks in WoW?
Second, I have my doubts that WoW at the moment has big enough gold sinks to keep enough player interested to buy PLEX with Euro and sell it for gold. PLEX will be consumed on a monthly basis, which means they must also be supplied on a monthly basis.
I think WoW must be changed to add gold sinks. New huge gold sinks. And they must hurt the players which Blizzard intends to sell PLEX for Euro in the future.
Four words: Black Market Auction House:
I could also include the more traditional “100k gold vendor mount” but that seems like small potatoes compared to the above screenshot of 840k (and counting) for the Flametalon mount. The genius of the BMAH – besides being able to have auctions get into the million-gold range – is that it targets everyone: the people chasing rare pets/mounts, the collector looking for one-of-a-kind or extremely limited items like the Arcanite Ripper, and then even the hardcore raiders with Mythic loot drops. Indeed, I don’t see much stopping even ultra-casual players from grabbing uber-high gear to help out in dungeons or to make rep grind dailies easier. Well, nothing stopping them other than needing tens of thousands of gold… which, hey, what a coincidence!
Now that I think about it, the true genius of the BMAH may well be that it was introduced first. Can you imagine the backlash if Blizzard dropped in WoW PLEX and then opened up the BMAH a week later? I don’t really believe Blizzard is that nefarious, primarily because that would require the ability to actually think ahead and plan accordingly. Which is demonstrably missing, as evidenced by their inability to release expansions on time.
Will WoW’s game design change because of PLEX?
Yes, but perhaps not for the reasons you might think.
Blizzard will shift resources to mainly create content for the player base that buys PLEX with Euro. This will be their primary target and this will be the group that will get the most updates. Take a look at GW2. They setteled on a biweekly rythm of adding new items to the cash shop and delivering small parts of their living story. Blizzard will have to add a new gold sink on at least a monthly basis and deliver something for the PLEX with Euro buying player.
What does that mean for the other player? Will we get even less “free” content? (free = not shielded with an insane gold wall).
I do not believe that Blizzard will move towards anything resembling biweekly game additions, basically because I don’t believe Blizzard is capable of creating content with such speed. That’s certainly a snarky response, but it is somewhat rooted in the dev team’s rather consistent push-back against obviously-goofy things in the game. For example, the rather strict Transmog rules which prevent you from wielding giant fish. There have certainly been plenty of silly toys and such over the years, but I don’t think we’ll ever see the sort of GW2-esque Quaggan backpacks. When you cut out those category of items, you are left with a much harder problem in spending artist time designing in-universe gear.
The real impact might well be to go the other direction: being more cautious around implementing gold sinks. I’m not quite sure what the total gold cost of the Garrison ended up being, but imagine something like Epic Flying at 5000g when PLEX is sitting at 15,000g apiece. Honestly, PLEX will probably be closer to 150,000g than anything, but Blizzard will nevertheless need to be careful to not appear to be jacking prices up for PLEX sales. Some percentage of players might sell PLEX to keep up, but there is another (likely larger) percentage that would balk at paying a double-subscription fee and just get squeezed out of the game entirely.
Is this baby steps towards F2P?
Technically it could be, but I feel like people lose the proper sense of scale when it comes to WoW.
F2P really only makes sense for a game if F2P revenue > Subscription revenue, right? One of the fundamental ways of measuring F2P revenue is ARPU, which is Average Revenue Per User. As of April, SuperDataResearch lists World of Tanks as the highest ARPU amongst several high-profile F2P titles, such as League of Legends and TF2. That amount? $4.51 ARPU. Now, LoL is sitting at $1.32 ARPU in comparison, but it of course has tens of millions of more players and thus generates much higher overall revenue than World of Tanks.
The ARPU for (Western) WoW players is at least $14.99, if you have forgotten.
Would WoW attract and ensnare at least 30+ million F2P players such that F2P would make economic sense? Could WoW attract that many? It’s very doubtful in my mind, and a rather absurd risk when you are already taking in a billion dollars a year doing exactly what you are currently doing. Blizzard won’t even enable flying in Silvermoon and you think they’ll restructure the entire payment scheme for the game? I can perhaps see them doing so sometime in the distant future, but that is the same future in which WoW drops below 5 million subscriptions. Which is still twice as many as anyone else has ever had.
Ultimately, I think WoW PLEX is a bold move on Blizzard’s part entirely meant to combat gold selling. I do not believe they are making an overt move towards F2P, I do not believe this change heralds the introduction of more gold sinks, and I do not believe many people are asking the right questions. Namely: how are you going to feel about dailies (etc) once this gets introduced? I already know it’s going to suck for me, because it sucked in Diablo 3 and Wildstar vis-a-vis hoarding currency for no particularly rational reason.
The idea is sound, and will likely work out for a lot of people. Just not me.