You are probably aware of the Epic Game Store’s predilection towards bribing indie developers with fat stacks of cash to get them to sign one-year exclusivity deals, sometimes after Steam has been giving the same developers months of free advertising by being listed (and even preordered!) on the store. That can be considered an erosion of consumer surplus or clever use of game (business) mechanics, depending on how you feel about the taste of boots. What has hitherto been unmentioned is Epic’s stick on the other end of the carrot: declined exclusivity will keep you off the Epic store.
On July 27th (Saturday) I uploaded a new trailer anouncing Steam launch date. On July 30th (Tuesday) I was contacted by the Epic Store, proposing that I enter into an exclusivity agreement with them instead of releasing DARQ on Steam. They made it clear that releasing DARQ non-exclusively is not an option. I rejected their offer before we had a chance to talk about money.
Now, maybe there is a less nefarious reason for why the Epic store “is not in a position yet to open the store up to games that simship.” Perhaps it is related to the reasons why a Shopping Cart or Wishlist are apparently impossible to implement even with bigdick Fortnite money in a digital game store in 2019. Maybe Tim Sweeney is just an odious asshole, celebrating a “multi-store future” with GOG – a competitor in financial trouble – but not with Steam, which would invite embarrassing comparisons.
The bottom line is that the developers of DARQ turned down Epic’s exclusivity deal and now they will not be able to sell their game on Epic. Because “reasons.” It makes me slightly more sympathetic to the (indie) developers of these games, as it was not just the ready cash, but also the threat of losing out on tens of millions of other eyeballs on other storefronts.
As a reminder, none of this exclusivity bullshit is necessary. Epic could simply undercut the Steam price by 5% forever AND grant developers a larger percentage of the cut, and I would buy all my games in the Epic store. I do some ridiculous shit to save $1-$2 after all. Maybe that’s Plan B for when they run out of exclusivity money?
Oh well. Let’s see how they spin this.
Has there been a more well-received or better designed expansion launch event in WoW?
Or, hell, any MMO?
Top to bottom, the Legion invasions have been amazing. I mean, yeah, Blizzard is essentially bribing everyone with loads of free XP to avoid slogging through the content in their own game. That’s the thing though: everyone is involved. Leveling alts? Get in there and gain 1.5 levels per Invasion. Already at max level? Get chests of raid-worthy loot. Already geared out? Have some lucrative toys to sell or appearances to unlock.
All of this is fairly unprecedented. Hell, I had to go back and look up what the prior pre-launch events even were. The last notable one was the Scourge invasion back before Wrath. Sure, that was fun for a time – I still remember actually role-playing a paladin as I griefed players trying to turn into undead (by Cleansing them) and/or releasing their shackled souls once they turned. What of the others? An Elemental Invasion for Cataclysm was just a convenient way to stock up on, erm, elementals. Mists was… Theramore scenario? I still haven’t seen that in-game, and I’m not even sure I can. Then there was some max-level Iron Horde nonsense for Warlords, yeah?
In any case, this current one is currently the new bar, IMO. It involves players of all levels, and provides incentives to players of all gear levels.